Fashion is more than creativity and design. Behind every successful brand is a world of strategy, innovation, sustainability, and business expertise.
This immersive 5-day course introduces students to the dynamic world of fashion business and management, providing valuable insight into how fashion brands are built, positioned, and managed in a global marketplace.
Whether you're considering a future in fashion, business, marketing, or entrepreneurship, this course will help you understand the commercial forces shaping one of the world's most influential industries.
The course will be delivered by London College of Fashion faculty member, Jenny Hooper.
DISCOVER THE BUSINESS BEHIND FASHION
6 - 10 July 2026 | 8:30am to 2:30pm
GEMS Wellington Academy, Silicon Oasis
Cost: AED 3,500 + VAT
Why Join This Course?
Gain a deeper understanding of the fashion industry from a business perspective and explore the key functions that drive successful fashion brands.
Throughout the programme, you will:
- Understand how fashion brands are created and managed
- Explore product development and merchandising strategies
- Learn about global supply chains and sourcing
- Discover the importance of sustainability and ethical business practices
- Analyse retail strategies and consumer behaviour
- Develop critical thinking, teamwork, and presentation skills
- Create your own fashion brand concept
What You'll Learn:
Brand Management, Product Development, Sustainability in Fashion, Supply Chains & Sourcing, Retail & Consumer Strategy, Fashion Business Fundamentals, Hands-On Learning Experience
Final Brand Project:
At the end of the course, students will present their own fashion brand concept.
Who Should Attend?
This course is ideal for students aged 16–18 who are interested in:
Fashion Business, Fashion Management, Marketing, Branding, Entrepreneurship, Retail Management, Sustainable Business, Future Careers in the Fashion Industry.
Join us to discover the business behind fashion and take your first step into one of the world's most exciting and evolving industries.
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